Optimization Of User Experience And Performance Of E-Commerce Platform With Automation Testing.
About Client
A top E-commerce platform offering diverse products, from furniture to clothing, has approached Aegis SoftTech to enhance its website’s performance. The platform serves millions of customers worldwide across desktop and mobile platforms. The company aims to optimize the speed, functionality, and user experience.
Problem Statement
The company faced multiple challenges with website performance and mobile app behavior. They expressed concerns such as:
“We encounter slow load times and inconsistent performance on our website and mobile app during peak sales periods. Our website lacks cross-browser compatibility, and the UX/UI issues affect the user experience. We need a more efficient automated testing approach to eliminate manual testing bottlenecks.”
Solutions Provided By Aegis Softtech
When the e-commerce company approached us with various challenges in compatibility, performance, and user experiences, we assigned the best team and the best automation testing framework to provide high-quality solutions.
Technologies Used:
Selenium, Cypress, JMeter, LoadRunner, BrowserStack, Sauce Labs, Postman, TestComplete.
Solution Phases
We used the best practices to integrate automation testing into the e-commerce platforms to reduce testing time, improve system performance, and increase cross-browser compatibility.
- Identified key improvement areas and aligned testing goals with business objectives.
- Set up cloud testing environments and configured BrowserStack for cross-platform testing.
- Developed Automated scripts for functional, UI, and performance tests across devices.
- Implemented data-driven testing, and executed load and performance tests during high-traffic environments.
- Monitored real-time results, performance, and UX/UI bottlenecks.
- Integrated automated tests into the development pipeline, optimizing test scripts for scalability.
Results
We have successfully deployed the automation testing that addressed the e-commerce company's pain points.
- Page load time improved by 50%.
- Cross-browser and device compatibility increased by 99%.
- Conversion Rates increased by 35%.
- Testing time was reduced by 80%.
Future Implications
- The successful deployment of automation testing has enhanced platform performance and UX/UI. This will lead to increased user retention and engagement.
- As the e-commerce platform grows, automated tests will ensure smooth updates and consistent quality.
- This approach will Speed the release cycles.
Conclusion
Aegis SoftTech has successfully integrated automation testing into E-commerce platforms driving mobile App stability and ensuring cross-browser compatibility. Our solutions have enhanced user experiences, enabled faster release cycles, and supported continued business growth.
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